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Tweets by markhillary
Tag Archives: public relations
Going viral in Brazil with video
Matt Smith co-founded The Viral Factory back in 2001, a digital marketing and media company based in London and best known for their award-winning viral videos. He now heads strategy for the firm and was recently in Brazil, exploring the … Continue reading
Posted in Culture, Interviews, Social Media, Video
Tagged advertising, agency, BPO, brand, brazil, campaign, complaint, crm, customer service, facebook, fifa, football, it decisions, itdecs, kobayashi-hillary, linkedin, maracana, mark hillary, matt smith, pr, process, public relations, publicity, reengineering, rep, rio de janeiro, São Paulo, soccer, social media, social networking, the viral factory, twitter, video, viral, vivo
1 Comment
Brazilian academic gives a social media lesson
Renata Santiago is a professor at FAAP university in São Paulo, teaching social media and communications. She also teaches digital communications at SENAC and is a social media strategist at CDN Digital.
Posted in Culture, Interviews, Video
Tagged analyst, ar, b2b, b2c, blog, blogger, blogging, brasil, brazil, budget, cdn, cdn digital, ceo, cfo, CIO, comms, communications, cto, data, digital, executive, faap, facebook, followers, harvard, information, investment, it decisions, itdecs, kobayashi-hillary, linkedin, management, manager, mark hillary, mba, media, msc, networking, offshoring, outsource, outsourcing, postgraduate, power, pr, professor, public relations, recruitment, renata santiago, roi, rpo, São Paulo, senac, social, sodexo, starbucks, technology, training, trust, twitter, universidade, university
29 Comments
Brazil needs updated employment laws
The Brazilian government has proposed a new outsourcing commission, an organization that would be able to define and enforce new laws that affect buyers and sellers of outsourced services. But what does that really mean for decision makers?
Posted in Analysis, Comment, Culture, Economics
Tagged acquired rights directive, angelica mari, bank, brasil, brazil, charles handy, commission, core competence, daniel pink, employment, government, IT, job, laercio oliveira, law, legal, national trade confederation, non-core, outsourcing, outsourcing commission, pay, payroll, public relations, regulation, shamrock organization, skills, tribunalpr, tupe
24 Comments
IT Decisions [historic site] 
Brazil will lead in service and marketing innovation
Recent research from social media research firm Semiocast shows that Brazilians are now second only to the USA in their use of the micro-blogging service Twitter. The U.S. still top at the 1st place on Twitter in terms of accounts … Continue reading →