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Tag Archives: advertising
Going viral in Brazil with video
Matt Smith co-founded The Viral Factory back in 2001, a digital marketing and media company based in London and best known for their award-winning viral videos. He now heads strategy for the firm and was recently in Brazil, exploring the … Continue reading
Posted in Culture, Interviews, Social Media, Video
Tagged advertising, agency, BPO, brand, brazil, campaign, complaint, crm, customer service, facebook, fifa, football, it decisions, itdecs, kobayashi-hillary, linkedin, maracana, mark hillary, matt smith, pr, process, public relations, publicity, reengineering, rep, rio de janeiro, São Paulo, soccer, social media, social networking, the viral factory, twitter, video, viral, vivo
1 Comment
Interview: Directory publisher reinvents itself
Telelistas.net has radically moved away from its traditional print publishing business and shifted its business focus to the web. Chief executive James Tompkins tells IT Decisions about the firm’s change journey.
Posted in Analysis, Audio, Comment, Interviews
Tagged advertising, blackberry, cio interview, entrepreneur, google, iphone, marketing, mobile, print, publishing, simbian, telelistas.net, web
11 Comments
Audio report: WEF Rio opening session
Angelica Mari is on the ground at the World Economic Forum on Latin America, taking place over the next couple of days in Rio de Janeiro. In this audio report she outlines some initial views from the opening session – … Continue reading →