ITD helps to connect UK-Brazil IT industry

If you are based in London then you might be interested in an event on January 20th at the Brazilian embassy.

UK Trade & Investment along with the main British ICT trade association, Intellect, are hosting an event focused on the hi-tech IT and communications sector in Brazil – in particular the opportunities for Brazilian and British firms to work together. The CEO of IT Decisions, Mark Hillary, will be speaking at the event with a focus on busting some myths about Brazil. Mark’s position as an IT industry commentator and British citizen living in Brazil is seen as particularly interesting for the event hosts.

The event will also feature Charles Ward, COO of Intellect, Nitin Dahad, an ICT industry specialist from UKTI, and Ashish Gupta, President – Global Services Portfolio & Service Design at BT Global – BT will be outlining their experience of being a British ICT firm that is expanding rapidly in Brazil.

These paragraphs from the UKTI invitation give some background and context to the event focus:

Brazil is the seventh largest ICT market in the world, with £106bn spent on ICT in 2010. Within this decade, the Economist Intelligence Unit predicts that Brazil will be within the top five global economies (by GDP) – and there will no longer be a single European nation in that top five. Though growth is predicted to slow in 2012, the government still expects it to be a healthy 5 per cent.

But almost all ICT spending in Brazil remains inside the country. The market for ICT is enormous and advanced yet many British companies (especially SMEs) have yet to explore Brazil – distance, language, and unfamiliarity with the region all being reasons to stay focused on more local markets.

This morning event at the embassy of Brazil is hosted by UKTI and Intellect. You will learn about the opportunities in Brazil as researched by UKTI along with some specific examples related to the upcoming World Cup in 2014 and Olympic games in 2016. British technology writer and entrepreneur, Mark Hillary, will give his observations on the ICT industry as seen from his home in São Paulo.

Photo by UKTI licensed under Creative Commons

 

About Mark Hillary

www.markhillary.com
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