Ovum view on making Brazil work for nearshoring

Peter Ryan is the lead analyst for contact center and business process outsourcing at industry analyst firm Ovum. IT Decisions got in touch with Peter to ask for his views on the Brasil Maior program and how payroll tax cuts in particular might make Brazil a more attractive place to do business.

In this audio interview with Peter Ryan, you can hear him talking about topics including:

  • Tax cuts do work depending on how they are administered
  • How Canada used the tax system to encourage an increase in the service industry
  • How countries handle short-term tax breaks that eventually become normalized and expected
  • How an awareness program needs to be structured alongside tax incentives
  • How many other Latin American countries have pioneered incentive programs that are helping American companies to invest
  • The importance of changing American attitudes to the knowledge of business English in Brazil

Click here to listen to the first part of the interview with Peter Ryan

Click here to listen to the second part of the interview with Peter Ryan

Photo by Christian licensed under Creative Commons

About Mark Hillary

www.markhillary.com
This entry was posted in Audio, Interviews and tagged , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

1 Response to Ovum view on making Brazil work for nearshoring

  1. Pingback: Education in Brazil – it no longer works | IT Decisions

Leave a comment